Market research enters the subconscious

Posted by & filed under App Economy, E-Commerce, Internet Advertising, IT Trends.

Market research enters the subconscious Discussion:  Automatic emotion recognition software is changing the way market research is conducted by linking a person’s face to their feelings.  The software analyzes what a consumer actually feels based on their subconscious facial response.  This has proven to be a much more reliable source of information, as opposed to… Read more »

When to pull the plug on old software

Posted by & filed under Change Management, Cloud Computing, IT Planning, IT Trends.

Discussion:  Technology changes so fast and so often that sometimes it may seem as if software, for example, is outdated as soon as it is implemented.  Software companies need to find a balance between accommodating old software in new updates, and considering the old software obsolete.  If software companies choose to make new software and updates compatible… Read more »