Posts Tagged: Calvin Klein

Marketers embracing QR codes, for better or worse

Posted by & filed under App Economy, Business Analytics, Business Intelligence, E-Business, E-Commerce, Internet Advertising, IT Planning, IT Projects, IT Strategy, IT Trends, Mobile Computing, Wireless.

Discussion: Thanks to America’s growing addiction to smartphones, QR, or Quick Response, codes are showing up in more and more places: movie posters, storefront displays, magazine ads, even New York’s Time Square.  After downloading a QR scanning app, smartphone users can link to videos, images, discount coupons, or even a virtual tour of real estate… Read more »