How to fix the broken web ad model

Posted by & filed under Business Analytics, E-Commerce, Internet Advertising.

Discussion:  Consumers no longer religiously gather in front of their television sets nightly, thus making TV advertising the most effective and efficient way to sell to the masses.  Consumers are spending more and more time on the internet, on their smartphones, or on their tablets, and have figured out ways to bypass advertisements when they do sit down in… Read more »