GOOGLE WILL ALLOW rivals to bid on coveted advertising spots that it previously reserved for itself at the top of product search results in Europe, but there are widespread doubts that the move will create meaningful competition. Source: Wired Magazine Date: September 28th, 2017 Link: https://www.wired.com/story/googles-search-changes-wont-really-level-playing-field/ Discussion 1) “Google’s plan to auction space at the top of search results… Read more »
Monthly Archives: September 2017
The long wait for a Persian iPhone keyboard
For years Persian speakers used the Arabic keyboard on the iPhone, which was not really ideal for writing quickly or accurately in Persian. Android devices as well as Apple computers have Persian keyboards, but until this week the option wasn’t available on Apple phones or iPads. Source: BBC Technology News Date: September 28th, 2017 Link: http://www.bbc.com/news/technology-41355541 Discussion 1)… Read more »
Social media and censorship in China: how is it different to the West?
China has disrupted WhatsApp in a censorship drive ahead of the government’s Communist Party meeting next month. It has only been accessible through virtual private networks (VPNs) at times – but even some of them are being blocked. Other social media platforms, which people in the West use every day, are also banned in mainland China. Instead they’re replaced by… Read more »
About Facebook Ads
Have you ever wondered why you see the ads you see? We want to help explain our ad system and the controls you have across your ad experience on Facebook, Instagram and other places you might see Facebook Ads. Source: Facebook Date: September 21, 2017 Link: https://www.facebook.com/ads/about/?entry_product=ad_preferences Discussion 1) Facebook posts this to help users understand the processes… Read more »
How Facebook knows you’re Jewish
Facebook is wishing some of its “Jewish” users a Happy New Year. Rosh Hashanah, the Jewish New Year, began Wednesday evening — and some Facebook users received a celebratory message when they logged in. While the note was well received by some, others questioned how exactly the social network was aware of their religious affiliation. In some… Read more »
Self-Driving Cars Will Kill People. Who Decides Who Dies?
To understand the trolley problem, first consider this scenario: You are standing on a bridge. Underneath you, a railroad track divides into a main route and an alternative. On the main route, 50 people are tied to the rails. A trolley rushes under the bridge on the main route, hurtling towards the captives. Fortunately, there’s… Read more »
Google signs $1.1bn HTC smartphone deal
The deal marks the latest move by Google to boost its hardware capabilities. “It’s still early days for Google’s hardware business,” the firm’s senior vice-president of hardware Rick Osterloh said in a blog post on Google’s website. Under the deal, Google will acquire a team of people who develop Pixel smartphones for the US company and receive… Read more »
Apple reveals ‘leap forward’ iPhone X
Apple has revealed a high-end smartphone with an “edge-to-edge” screen that has no physical home button. The iPhone X – which is referred to as “ten” – uses a facial recognition system to recognise its owner rather than a fingerprint-based one. Source: BBC Technology News Date: September 12th, 2017 Link: http://www.bbc.com/news/technology-41228126 Discussion 1) Is it really a “leap… Read more »
The surprising new strategy of pro-Russia bots
Co-ordinated groups of Twitter bots pushing pro-Russian propaganda have developed an odd but occasionally effective strategy – retweeting messages that the bot-makers disagree with and flooding their enemies with followers. Source: BBC Technology News Date: September 12th, 2017 Link: http://www.bbc.com/news/blogs-trending-41203789 Discussion 1) Thinking of this from a digital marketing perspective, how could you use this methodology to help… Read more »
The Decade That Built the Next iPhone
When Steve Jobs launched the iPhone in 2007, he said it was 5 years ahead of the competition and he was right. But after a decade, it’s starting to feel like Apple needs something big again. And now, on cue, here comes something big. Source: Wired Magazine Date: September 7th, 2017 Link to 5 minute 44 second… Read more »
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