Apple wants to know how you’re feeling. It has acquired an artificial intelligence company that uses facial recognition to read a person’s emotions.  Emotient, Inc.’s technology analyzes facial expressions to measure emotions like joy, surprise, fear, anger, disgust and contempt.

Source: CNN Tech

Date: 1/11/2016

Link: http://money.cnn.com/2016/01/07/technology/apple-emotient-ai/index.html?iid=ob_homepage_tech_pool&iid=obnetwork

Discussion

1) “By scanning videos or a person watching an ad, [the software] measures if people are paying attention and engaged, and what their general feelings are about what’s being advertised.”  In what ways might Apple use this technology right now?

2) Could you develop a new app to use this technology?  What would it do and how would you make money?