A shop in London called The Dandy Lab has been fitted with the latest shopping technology in order to help target products and provide a more customised experience. Cameras analyse customers’ shoes to calculate the number of people entering, their gender and whether they have come on their own or with a family.
Source: BBC Tech
Date January 4th, 2016
Link to video: http://www.bbc.com/news/technology-35100805
Discussion
1) It seems that in London, at least, a person’s shows can tell you about gender and whether has come on their own or with a family. Do you think this technology will translate to different countries? Why or why not?
2) Is this a case of technology being used in a novel way just to be novel, or are the designers of this technology actually onto something useful?
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