Posted by & filed under App Economy, Business Analytics, Business Intelligence, IT Strategy, IT Trends, Privacy, Social Computing, Social Networks.

A new crop of Web services allows people to connect with a handful of friends in a private group.

Discussion: Sometimes the day-to-day random events in life should not necessarily be shared with the large audience of colleagues and acquaintances on Facebook, so a host of more private, intimate social networks are emerging on the Web.  Path, a service that allows users to share pictures, videos, and messages with friend groups up to 50, aims to avoid the strangeness that can result from oversharing on large social networks.  The creators of these more private startups argue they do a better job of mimicking offline social relationships and represent a new wave of social networking that revolves around specific tasks, like coordinating plans for the weekend.  So when you post a plan to go on a hike this Saturday, it goes out to a small group of friends that you would actually want to go hiking with.


Date: May 9, 2011


Questions for discussion:

  • Do you think social networks like Path and Shizzlr serve a niche market or will they be able to draw users away from big, established social networks like Facebook?
  • Some users and entrepreneurs maintain that big social networks will always be too large for people to share comfortably.  Is Facebook’s reputation a boon to these anti-oversharing social media startups?

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