Description: Link to Forbes article on social networking sites that connect tens of millions of cybersurfers. Naturally, marketers want to capitalize on the phenomenon with their own virtual neighborhoods.

Source: Forbes.com

Date: 5/8/2006

Link: http://www.forbes.com/business/forbes/2006/0508/122.html

Discussion Questions:

1. What does the author mean when referring to “their space” and what is the symbolism in the title?