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Description:  A “dashboard” pulls up everything the CEO needs to run the show, or rather what they need to assess performance, tool to identify where adjustment is necessary, who is performing and who isn’t.  This article is about how the concept of the dashboard began.

Source: BusinessWeek

Date: 2/13/2006

Link: http://www.businessweek.com/magazine/content/06_07/b3971083.htm

 Discussion Questions:

  1. What are the advantages of dashboards?  Describe the strategic considerations.

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