Will our emotions change the way adverts work?

Posted by & filed under Augmented Reality, E-Commerce, Entertainment, Ethical issues, IT Trends.

A bus stop poster which evolved over time depending on how people responded to it has recently been tested in London.  It is part of a wider area of research into how our emotional responses and biometric data could teach advertisers how to target people according to their mood. Source: BBC Technology Date: September 16th, 2015 Link: http://www.bbc.com/news/technology-33652985… Read more »

HBO to sell subscriptions via the Internet.

Posted by & filed under E-Business, Entertainment.

Description: While continuing to seek subscribers from cable and satellite, HBO will start to sell its service separately via the Internet next year. “It is time to remove all barriers to those who want HBO,” the network’s chief executive Richard Plepler said Wednesday. “So, in 2015, we will launch a stand-alone, over-the-top HBO service in… Read more »

How much does your iPhone really cost?

Posted by & filed under Emerging Technologies, Entertainment.

The iPhone 6 costs you $649 retail but only $227 to make. This video breaks down the actual costs of all the key parts of the iPhone. Source: CNN Money Date: September 26th, 2014 Link: http://money.cnn.com/video/technology/2014/09/19/apple-iphone-teardown.cnnmoney/ Discussion Questions 1) Is the $400 mark up by Apple purely based on brand and brand loyalty, or is… Read more »

White space TV frequency internet developed for rural communities

Posted by & filed under Emerging Technologies, Entertainment, IT Infrastructure.

http://www.bbc.co.uk/news/technology-28962232 Discussion: Access to super-fast broadband is something many people in the UK take for granted. However, for people living in some of the country’s more remote areas, it can be difficult to even get a connection. Developers claim TV white space technology may be the answer to this problem. Source: BBC Date: August 30, 2014 Link: http://www.bbc.co.uk/news/technology-28962232… Read more »

Netflix Studies Piracy Sites to Decide What to Buy

Posted by & filed under Entertainment.

Discussion: Over the last decade Netflix’s has grown to one of the largest company’s in entertainment. Part of this growth is due to one of their unique business strategies, which is seeing what TV shows are most pirated. For example, they did this with the TV show Prison Break. Their research showed that Prison break was… Read more »