Posted by & filed under Competitive Advantage, Consumer Technology, Emerging Technologies, Facebook.

Like it or not, Facebook has an impact on politics. The social network contributed to President Donald Trump’s successful election, as much as CEO Mark Zuckerberg tried to lessen the blame on the rise of fake news.

More recently, Zuckerberg started to acknowledge Facebook’s role in politics, and on Monday the social network introduced its most impactful feature yet.

Facebook officially released a tool Monday that lets its users — all desktop and mobile users in the U.S. — easily contact their local officials. It’s called “Town Hall,” reminiscent of what Facebook likes to see itself as, especially in political discussion.

Source: Mashable

Date: May 4th, 2017

Link: http://mashable.com/2017/03/27/facebook-town-hall-launch/#IZPNeLZZfiqo

Discussion

1) How might a business use this sort of tool, or it’s own version of this sort of tool to reach customers?

2) How might a business use this sort of tool, or it’s own version of this sort of tool internally and with its suppliers?

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