Google’s plan to reorganize into a holding company called Alphabet is as creative as the company itself.
Like all publicly-held companies, Google faces dual challenges of sustaining its growth through innovation and meeting the expectations of its shareholders. The ever-increasing pressures to deliver short-term results while continuing to make big bets on high-risk, high-gain ventures is a conundrum, even for high-flying Google with its dual classes of stock.
Date: August 22nd, 2015
1) How does it help Google that they reorganized their company?
2) Are there other companies that could benefit from reorganizing? What about Apple? Samsung? Microsoft?